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Saturday, October 10, 2026
Shrink the Box: Fast Food's Easy Packaging Win
My frozen meal box had room to spare. The paper sleeve on my taco was bigger than the taco. So I told the companies: make it smaller.
The asks
- Taco Bell: make the sleeves for soft and hard tacos 10% smaller.
- Costco: make the hot dog bags 10% smaller.
- Banquet: make the frozen bowl and its box about 20% smaller, unless the extra space is filled with more meat.
Why small cuts matter
Ten percent less paper on one taco is nothing. Multiply it by the millions of tacos and hot dogs sold in a year and it adds up. Less material goes into each wrapper. More wrappers fit in each shipment. Less ends up in the trash.
None of this needs a new invention. The companies already make the packaging. They would only change the size.
The catch
Oversized packaging can make a product look bigger than it is. A big box on the shelf suggests a lot of food inside. That is why I did not simply ask Banquet for a smaller box. If the box stays big, fill it with more food. Either way, the customer gets a better deal and the packaging stops hiding empty space.
How I sent it
I used the companies' web forms and a consumer care email. Each message was short and specific. I named the product, said what was too big, and gave the percentage I wanted. I did not write a long complaint or explain my whole day.
I have no replies to report yet. I am sending these because the ask costs me a few minutes, and a company can act on it.
Takeaway
Next time packaging looks oversized, tell the company with a specific number, like 10% smaller. Specific asks get read. Vague complaints get filed.
Why Does a Resort Room Still Have Wi-Fi That Won't Stay Connected?
Four days at a beachfront resort. I had to log back into the Wi-Fi multiple times a day, and my tablet couldn't get past the sign-in screen at all.
What happened
On my tablet, the sign-in page would not load. I tried again and again. Nothing.
My other devices did connect. Then they got kicked off, and I had to sign in again. This repeated every day of the stay.
The resort shares its grounds with a neighboring property. Each one runs its own network with its own log-in. Walk a few steps and you are on a different system.
Why hotel Wi-Fi is like this
- Captive sign-in pages that break on some devices.
- Limits on how many devices one guest can connect.
- Short session timeouts that log you out and make you start over.
- Networks split between properties that guests treat as one place.
None of this is hard to fix. It just isn't a priority until guests complain.
What I asked for
I asked for two changes. First, a simpler sign-in that remembers your device for the whole stay. Second, one shared login across connected properties, so guests don't juggle two networks.
The complaint was escalated to the brand's executive customer relations team. I'll report back if I hear anything concrete.
It's not just one hotel
I have raised Wi-Fi access with convention hotels before. Attendees at a convention want to look up schedules, share what they are seeing, and use event apps. They can't do any of that if the connection keeps dropping. The same problems show up in different buildings.
Takeaway
- Ask before you book. How long does a Wi-Fi session last? How many devices are allowed? Get the answers in writing if you can.
- Force the sign-in page. If it won't load, open a browser and go to a plain http site. Many networks only redirect you to the sign-in page from an unsecured address.
- Bring a backup. A phone hotspot saves you when the hotel network fails.
- Report it during the stay. Do it in writing, not just at the front desk. Say what failed, how often, and how it affected you. Then ask for compensation.
A complaint made after you have checked out is easy to ignore. One made while the problem is happening is much harder to dismiss.
A Supplement Maker Told My Startup to Order 100,000 Capsules
I'm launching a supplement brand built on evidence-based doses and minimal fillers. I asked manufacturers for their smallest pilot batch. One answered: 100,000 capsules per product.
What I asked for
I kept the request simple. Five formulas, each with a strict dose and no unnecessary excipients. I wanted the smallest possible pilot run so I could validate demand before putting real money behind any of them.
I sent the same inquiry to several contract manufacturers and listed every requirement up front: exact doses, ingredient forms, no common fillers, and the smallest batch per product.
What came back
One manufacturer said it could make all five formulas. The minimum order was 100,000 capsules per product. That is 500,000 capsules across the line for a brand with no sales yet.
Another told me custom formulas are only available to existing clients with a sales track record. Access comes through a paid membership, with at least $10,000 upfront.
My reply to the first one was short: that's too many, I'm a new startup.
Why minimums are so high
The manufacturers are not being difficult for the sake of it. Setup, equipment cleaning, testing, and raw-material purchases cost the same whether a factory makes 5,000 capsules or 100,000. A small run eats the same labor and downtime as a large one, and the profit on it is thin. So factories set a floor that makes each run worth their time.
That logic makes sense from their side. It still leaves a new founder with a problem.
Options for small founders
- Negotiate per-product quantities. A minimum quoted for the whole line may move when you talk about one product at a time.
- Start with one product, not five. Five formulas multiply every minimum. One formula lets you test the market with a fraction of the cash.
- Use stock formulas from private-label suppliers first. They run proven recipes in smaller quantities, which lets you build sales history before going custom.
- Ask about shared production runs. If a manufacturer is already making a similar product, you may be able to share a run and split the setup cost.
I don't have outcomes on any of these yet. I'll report back as I get answers.
Takeaway
Lead with your realistic quantity. Tell the manufacturer up front how many units you can actually sell, so you don't waste time on quotes built for someone else's volume.
Start with one hero product. Prove it sells, then add the rest.
Get every quote in writing before you commit money. Minimums, membership terms, and upfront payments should all be on paper, so you know the full cost of starting before you spend any of it.
I Tried to Give Five Big Companies Feedback. Most Won't Take an Email.
Every company says it values your feedback. I tried to send simple suggestions to five of them. Most made me hunt for a form.
The experiment
I kept the suggestions small and specific. One was to make hot dog bags and taco sleeves 10% smaller. Another was a list of fixes for a frozen meal. Nothing angry and nothing long. These are the kind of notes a company should be glad to get, because a small packaging change is cheap to try and easy to understand.
I wanted to send each one as a plain email. That turned out to be the hard part.
The scorecard
- Costco: Its own help site says it does not offer email support. Feedback goes through a website form, or by phone and chat.
- Taco Bell: A web contact form only. It worked, and it confirmed the submission.
- Sam's Club: A web form, chat, or phone.
- Spectrum: No public support email at all.
- Conagra, which owns Banquet: It has a consumer care email address, and I used it.
That makes four of five with no email route that I could find. Only Conagra gave me an address and let me send my note the way I would send any other message.
Why companies do this
I can't see inside these companies, so this is my read. A form routes your message to the right team and sorts it into a category before a person sees it. An email is different. It lands in an inbox with a date on it, and someone has to answer it. That creates a paper trail. A form lets a company say it listened without promising anything back.
None of that is a scandal. It is a design choice, and it works in the company's favor more than yours.
What I'll report next
I will track which of these companies reply and report back in a later post. I have no replies to share yet. So far, Taco Bell is the only one that has confirmed receiving my suggestion.
Takeaway
If you want a company to hear you, plan for the form.
- Look for "Contact Us" or "Feedback" in the website footer. It is usually there, not on the main menu.
- Keep the message short and specific. One clear suggestion gets read more easily than a long list of complaints.
- Screenshot the confirmation. If a company says it never got your note, you have proof you sent it.
- If there is no email, use the form plus a phone call, and save the date and time of both.
They Say I Owe $143.76 From 2009
In 2009 I cancelled a dating site's free trial. Seventeen years later, their records still say I owe them $143.76, and my account is still blocked over it.
What happened
I signed up for a free trial on a major dating site and cancelled before the trial ended. A charge hit my card anyway. I disputed it. The site then closed my account with a balance still on it. That was November 2009.
I did not owe that money then, and I do not owe it now.
Round and round
I went back to them in 2010 and again in 2012. Each time I got a case number. That makes three. None of them ended with an answer. The balance just sat there, year after year, and I figured it would eventually go away. It did not.
Why zombie balances matter
I call these zombie balances. A small old charge stays on a company's books long after anyone remembers the reason for it. It can block your account, follow you into new sign-ups, or get sold to a collector.
Many states limit how long a company can sue over old debt. Those rules differ from state to state, so look up yours. A time limit on lawsuits is a separate question from whether the balance is still sitting in a company's records.
What I did this week
I sent a short written dispute. It says I do not owe the balance. It lists every prior case number, so nobody can claim they have no history on this. It asks for written confirmation that the balance is removed and the account is reopened.
I wrote it so that anyone reading it could understand the whole story in under a minute. I will see what they do with it.
Takeaway
This could have ended in 2009 with a few minutes of paperwork. Here is what I would do differently, and what I am doing now.
- Cancel free trials in writing, and screenshot the confirmation.
- Keep every case number. They are your proof that you tried.
- Dispute old balances in writing.
- Never pay just to make it go away. Paying a charge you do not owe can cost you the argument.
- Ask for written confirmation that the balance is removed.
If you have a balance like this on an account you closed years ago, start the paper trail today. It costs nothing, and it is much harder to ignore than a phone call.